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CRM and sales

What is conversation assignment?

Conversation assignment is the act of giving a conversation a responsible teammate or team, either manually from the inbox or automatically by rules: round-robin within a team, by channel, by the lead's source or campaign, by language or business hours, or by the choice a customer made in a flow. Assigned conversations appear in the owner's queue and trigger their notifications.

Updated 29 Aug 2026 · 1 min read

On this page
  1. Why it matters
  2. In VGraple CRM
  3. Related terms

CRM AND SALES

Conversation assignment

Conversation assignment is the act of giving a conversation a responsible teammate or team, either manually from the inbox or automatically by rules: round-robin within a team, by channel, by the lead's source or campaign, by language or business hours, or by the choice a customer made in a flow. Assigned conversations appear in the owner's queue and trigger their notifications.

shared inboxslaescalationassign conversations

Conversation assignment in one line

Why it matters

Unassigned conversations are the ones nobody answers. Assignment is how a shared inbox turns into accountable work: each thread has a name on it, managers see load per person, and SLA timers can be attributed. Rules make it happen without a dispatcher.

In VGraple CRM

Assign from the conversation header or in bulk; automatic rules run on new conversations and on flow choices with round-robin inside teams, and reassignment on escalation or when an agent goes offline. The assignment guide covers rules and the mobile app's push notifications on assignment.

Shared inbox, SLA, Escalation, Collision detection.

Frequently asked questions

Can a conversation belong to a team instead of a person?
Yes. Team assignment puts it in the team queue; anyone in the team can claim it.
What happens to assignments when someone leaves?
Deactivating a user returns their open conversations to the team queue.
Can customers choose a department?
Yes, through a button or list in a flow that assigns accordingly.

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