VGraple CRM is a WhatsApp Business API automation and CRM platform built in Ahmedabad, India, by the team behind the VGraple digital agency. It connects a business's own WhatsApp Business Account to the official Meta API as a Meta Tech Provider and adds the working parts a team needs around it: a shared inbox for WhatsApp, Instagram, Messenger and web chat, broadcast campaigns with delivery protection, a no-code chatbot builder and an AI chatbot, drip sequences, a leads pipeline, appointments, payment links in chat, revenue attribution through the Meta Conversions API, and an Android app.
Why it exists
VGraple has run marketing and web projects for more than 700 small and mid-size businesses since 2011. The same problem came up in almost every one of them: the enquiries were on WhatsApp, on one phone, answered by whoever was holding it. Leads were lost when that person was busy, follow-ups depended on memory, broadcasts got numbers restricted, and nobody could say which conversation had made money. The tools on the market either charged a margin on every message, gated basic features behind higher plans, or treated Meta's rules as the customer's problem.
VGraple CRM was built in 2026 to fix those specific things: a free plan that connects a real number, no markup on Meta's rates, delivery protection built into the sending engine, and honest documentation of what the product does and what Meta allows.
How we work
- Limit scale, not features. Only Analytics and the AI assistant are plan-gated. Sequences, leads, payments, webhooks, the API, two-factor authentication and the audit log are on the free plan within its limits.
- Two bills, both visible. Meta bills messages at its published rate to your Meta Business account. We bill a flat fee. The pricing page shows three worked months.
- Meta's rules are our engineering problem. Pacing, daily-limit budgets, template-pause detection and suppression exist so your number stays healthy without you reading policy updates.
- Documentation from the code. Every feature page and help article on this site is written from the product code and the support tickets, with a named author and a date. If something is not built yet, the page says so.
- Screenshots from a demo workspace only. Customer data never appears on this website.
Company facts
| Product | VGraple CRM, web app at crm.vgraple.co.in and an Android app on Google Play (package co.vgraple.crm) |
|---|---|
| Operated by | VGraple, Ahmedabad, Gujarat, India (digital agency, est. 2011) |
| Founder | Chirag Darji |
| Meta status | Meta Tech Provider for the WhatsApp Business API; Meta App Review approved for WhatsApp, Instagram messaging and Messenger |
| Pricing | Free forever plan; Starter Rs 1,499, Growth Rs 3,499, Scale Rs 7,999 per month; 20 percent off annually; no markup on Meta message rates |
| Support | [email protected] and in-app support, Monday to Friday, 10 AM to 7 PM IST |
| Security | PII encrypted at rest, two-factor authentication, role-based access, audit log, signed webhooks, published data processing agreement |
| Documentation | 32 feature pages, 156 help articles, a glossary, a template library and per-country WhatsApp API rate pages, all also served as Markdown for AI assistants |
Who builds it
Product, support and documentation are handled by the same small team. Ask a question in the app and the person who answers can change the code.
Press and partnerships
Boilerplate: "VGraple CRM is a WhatsApp Business API automation and CRM platform built in India, with a free forever plan, no markup on Meta's message rates and delivery protection built into its sending engine. It is a Meta Tech Provider." Logo and screenshots on request at [email protected]. Agencies: see the partner programme (20 percent recurring commission).