On this page
Property Application Checklist is a utility template for real estate businesses. Sends the required document checklist to move forward with a property application. It ships in the VGraple CRM template gallery, so you can submit it to Meta with your own business name in one click.
Template body
Hi {{1}}, to proceed with your application for *{{2}}*, please prepare the following documents:
- Identity proof (Aadhaar or Passport)
- Address proof
- Last 3 months bank statements
- Income proof or ITR (last 2 years)
- Employment letter if salaried
Reply "READY" once you have collected these and we will schedule your next step.
Variables
| Variable | What it holds | Sample value |
|---|---|---|
| {{1}} | Prospect name | Arun |
| {{2}} | Property or project name | Sobha Dream Acres - Phase 3 |
What the customer sees
Hi Arun, to proceed with your application for Sobha Dream Acres - Phase 3, please prepare the following documents:
- Identity proof (Aadhaar or Passport)
- Address proof
- Last 3 months bank statements
- Income proof or ITR (last 2 years)
- Employment letter if salaried
Reply "READY" once you have collected these and we will schedule your next step.
When to send it
Utility templates carry information the customer expects because of something they did: a booking, an order, a payment, a request. Meta prices them at the utility rate (Rs 0.115 per message in India from April 2026) and does not count them against marketing frequency caps, but the body must stay transactional. Add a promotional line and Meta reclassifies the template as marketing, which costs seven times more per message and is subject to per-user caps.
Use case: Document Checklist. Send it from an automation (appointment stage change, order status, payment event) so it goes out the moment the trigger happens, or from the inbox when a customer asks.
Approval tips
- Keep every sentence about the specific transaction. A signature line or a "reply to reschedule" instruction is fine; "check out our new packages" is not.
- Use variables for anything that changes per customer (name, service, time, amount). Meta rejects templates whose sample values look like placeholders, so give realistic samples when you submit.
- Utility messages can be sent at any time, inside or outside the 24-hour window, to any contact who has opted in.
- Meta needs a sample value for every variable at submission time. The gallery supplies realistic samples for this template, so approval is usually quick.
- Template names must be lowercase with underscores; the gallery uses
realestate_document_checklistas the base name and adds a suffix if you already have one.
Cost per message
Sent to Indian numbers, this template costs the utility rate on Meta's April 2026 rate card: Rs 0.115 per delivered message, billed by Meta directly. VGraple CRM adds no markup. Rates for other countries are on the WhatsApp API pricing pages.