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Salon Referral Reward: marketing WhatsApp template for salon & spa

Encourages existing clients to refer friends in exchange for a reward. A ready-to-submit marketing template for salon & spa businesses with 3 variables, approval tips and t

Updated 26 Aug 2026 · 3 min read

On this page
  1. Template body
  2. Variables
  3. What the customer sees
  4. When to send it
  5. Approval tips
  6. Cost per message

Salon Referral Reward is a marketing template for salon & spa businesses. Encourages existing clients to refer friends in exchange for a reward. It ships in the VGraple CRM template gallery, so you can submit it to Meta with your own business name in one click.

Template body

Hi {{1}}, here is a little thank-you from *{{2}}*!

Refer a friend to us and when they complete their first appointment, you will receive *{{3}}* as our way of saying thanks.

Simply share our name or reply to this message and we will take care of the rest!

Variables

VariableWhat it holdsSample value
{{1}}Customer nameDivya
{{2}}Business nameYour business name (filled automatically)
{{3}}Referral reward300 off your next visit

What the customer sees

AAster Beauty StudioBusiness accountMARKETINGHi Divya, here is a little thank-you from AsterBeauty Studio!Refer a friend to us and when they complete theirfirst appointment, you will receive 300 off yournext visit as our way of saying thanks.Simply share our name or reply to this message andwe will take care of the rest!09:41
Salon Referral Reward as the customer receives it, with the gallery's sample values filled in

Hi Divya, here is a little thank-you from Aster Beauty Studio!

Refer a friend to us and when they complete their first appointment, you will receive 300 off your next visit as our way of saying thanks.

Simply share our name or reply to this message and we will take care of the rest!

When to send it

Marketing templates promote something: an offer, a launch, a reminder to come back. They cost the marketing rate (Rs 0.8631 per message in India from April 2026), require the contact to have opted in, must include a clear way to opt out, and are subject to Meta's per-user frequency capping: if a customer has received several marketing messages from different businesses recently, Meta may hold or drop yours (error 131049). Send them to people who engage, at a sensible cadence.

Use case: Referral Program. Send it as a broadcast to a segment that has opted in, or as a step in a drip sequence. VGraple CRM shows the estimated Meta cost and the live recipient count before you send.

Approval tips

  • Lead with the value in the first line; WhatsApp shows roughly the first 60 characters in the notification.
  • Include an opt-out instruction ("Reply STOP to unsubscribe"). VGraple CRM processes STOP in many languages and suppresses the contact automatically.
  • Attach a quick-reply button where a reply is the goal. Replies open a 24-hour service window in which follow-ups are free.
  • Meta needs a sample value for every variable at submission time. The gallery supplies realistic samples for this template, so approval is usually quick.
  • Template names must be lowercase with underscores; the gallery uses salon_referral as the base name and adds a suffix if you already have one.

Cost per message

Sent to Indian numbers, this template costs the marketing rate on Meta's April 2026 rate card: Rs 0.8631 per delivered message, billed by Meta directly. VGraple CRM adds no markup. Rates for other countries are on the WhatsApp API pricing pages.

Frequently asked questions

Is "Salon Referral Reward" a utility or a marketing template?
Marketing. It promotes an offer or invites the customer back, so it costs the marketing rate, needs a prior opt-in, must carry an opt-out instruction and is subject to Meta frequency capping.
How do I use this template in VGraple CRM?
Open Templates, choose Gallery, filter by Salon & Spa, and select "Salon Referral Reward". The builder pre-fills the body, the variables and the sample values with your business name; submit it to Meta from the same screen. Approval usually takes minutes to a few hours.
Can I edit the wording before submitting?
Yes. Everything is editable in the builder. Keep the category honest: if you add promotional wording to a utility template, submit it as marketing, otherwise Meta will reclassify it and bill the higher rate.

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